New England Society for Healthcare Strategy (NESHS)
New England Society for Healthcare Strategy (NESHS)

New England Society for Health Care Strategy
Strategic Plan

Mission

The mission of the New England Society for Healthcare Strategy is to provide career and professional development opportunities to enable practitioners in healthcare strategy, business and network development and physician relations to enhance their competence and effectiveness, thereby contributing to the success of the organizations they serve.

Vision 

We envision a professional society that provides access to:

A superb network of professionals working to build stronger healthcare systems to serve their organizations' communities.

The tools, methods and best practices used to craft and implement healthcare strategy.

Information regarding career opportunities in healthcare strategy, planning, business development, marketing, and network development.  

Goals and Accomplishments 

Goals

  • Two core conference programs annually with more on-line opportunities for networking and professional development; potential to integrate webinars (10) with conferences and social media
  • Assess role of NESHS for career development/potential for formalized mentorship program
  • Collaboration with national and regional organizations
  • Continued membership growth
  • Beyond “planners” to anyone responsible for healthcare strategy
  • Broader representation across the continuum of care and across New England
  • Outreach to healthcare management students and faculty
  • Emphasis on early careerists
  • Continue to differentiate sponsorship levels and ensure value
  • Website redesign, renewed content, and logo/tagline refresh

Accomplishments

  • Fall 2012 Conference: New 2-day format, Destination Event: Beyond Readiness Assessments: "Tactics for Preparing and Succeeding Under Healthcare Reform", October 24-25th, Sheraton Harborside Hotel, Portsmouth, NH
  • Summer 2012 Deep Dive Seminar: "Fundamentals of Building and Maintaining a Physician Network Strategy" (40 attendees)
  • Spring 2012 Conference: "Beyond Medicare – Private Payer and Provider Strategies for Health Reform" (90 attendees)
  • Fall 2011 Conference: "Don’t Panic – Positioning in an Era of Reform, Without Overreacting" (85 attendees)
  • Continued membership growth throughout New England
  • Continued collaboration with HFMA for program promotion
  • Continued success of webinar series (median attendance 20-25 with evaluation 4.6/5.0 in 2012)
  • Redesigned logo, added positioning tagline, redesigned and launched newsletter and website
  • YouTube videos on member benefits and conference highlights
  • Twitter posts during conferences
  • Expanded Board to full complement
  • Membership surveys used to enhance website content, program offerings
  • New member Welcome Packet, Board outreach, Recognition at conferences and Student Outreach
  • Membership growth/renewals and sponsorship has provided a strong platform for reinvestment into member services for 2012
  • Our own strategic planning continues to drive NESHS towards reexamining who we are and what value can bring to our members